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Melissa Ferguson, faculty fellow for the Institute for Social Sciences (ISS) collaborative project on Creativity, Innovation and Entrepreneurship, discusses research on creativity at the project's capstone event March 11, 2016. The project aimed to understand how novel ideas are created, developed, valued, and diffused, leading to ground-breaking changes in cultural, social, and economic interaction.

Founded in 2004, the Institute for the Social Sciences encourages collaborative research across the university on cutting-edge topics within the social sciences.