AMBER MARIE BEARD: My name is Amber Mary Beard, and I'm the Vice President of Sustainability for Six Senses, Hotels, Resorts and Spas.
That includes everything from initial design through operations, in terms of how we build our buildings sustainably and operate them in a sustainable manner that is beneficial to both, obviously, profit planet but most, essentially, to people. Both people within our own employees and our own staff, as well as our guests, and including the communities that we operate into, which are very key to our sustainability platform.
Sustainability and wellness are inextricably linked and that goes globally, as well as at Six Senses, especially as they are the cornerstone of what we offer and what we're known for globally to all of our guests.
We see a really big future in terms of combining health, wellness, hospitality, especially with a growing aging population moving forward, an increased awareness for personal health as well as an increased amount of wellness tourism that is growing globally, as well. As we aim to be on the cutting edge of that, we definitely want to be partnering with organizations and institutions that are also seeking to drive and continually push the momentum of that forward.
In the hospitality industry, when we do bring these integrated wellness programs or introduce something new to the lifestyles of our guests or our employees, the hope is that there's this ripple effect and there's this larger impact versus only the initial engagement or the initial stay. Because when you're introducing health and wellness to a personal, to a single opportunity or a single stay, you want-- the true health lasts beyond that stay. It's not just going to happen within a week and you're fixed, and you can go and do your thing. You have to continue to seek health and wellness in your own personal life beyond that stay. So I think that the ultimate success would be to create that culture within this population of travelers and explorers, so that they not only seek the initial experience with Six Senses, but that they go out and they live it in their daily lives, as well. And of course, come back to enhance their wellness and health through ongoing programs and things like that. It's a growing awareness, I think, in terms of health and wellness. Importance in terms of personal health, planetary health, and then the impacts that it can have externally, as well, across different industries.
We are talking about personal health and planetary health. And a lot of the same challenges that I see in sustainability are those also that you can see in wellness, especially in the hospitality industry. Because there is this disconnect between the education, either in terms of the operations, in terms the initial design, in terms of whatever it is, there is that disconnect from the industry itself. So it's either sustainability and hospitality. Or it's either wellness and hospitality. And it's not like it's just a part of the typical core curriculum. Rather, it's a subset, or it's an extra set, or it's a special program. And it's not part of the standard, I would say, the standard toolkit, for those aspiring to work in the hospitality industry. And if we're looking to create true change, either in sustainability or wellness, it needs to be part of the core curriculum, just as a standard operating procedure, so to speak. Because unless it is, it's always thought of being something more, and it's seen as being something beyond-- almost like a luxury item, when it really should be just understood as best practice, or the way forward in the industry.
I think that the academic aspect, in terms of making it a basic component of the curriculum programs, is going to be a true game changer for the industry. Because without that, whether it be in hospitality, or whether it be in architecture, or whether it be in, even, community development, unless that idea or that concept of health or wellness is part of that from the very beginning, it will always be seen as an add-on. And when it's bolted on instead of built in, you lose a lot of the opportunities that you can get when it's always been a part of the driving design, a part of the driving strategy.
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Amber Marie Beard, vice president of sustainability for Six Senses Hotels, Resorts and Spas, explains her role encouraging sustainability at Six Senses in a manner that is beneficial to profits, the planet, and people. Six Senses Hotels are working to integrate wellness and design in order to improve the health of guests and employees. Amber discusses her vision for collaborations in wellness and hospitality between Six Senses and Cornell University.